Social media is THE way to connect with your customers. Search anything on the internet and almost guaranteed there’ll be a Facebook page listed on the first page of search results. That should be your business there, and it can be!
Social media provides a platform to engage with a vast amount of people. Just look at what Facebook is dealing with:
- One billion monthly active users as of October 2012.
- Approximately 81% of our monthly active users are outside the U.S. and Canada.
- 584 million daily active users on average in September 2012.
- 604 million monthly active users who used Facebook mobile products as of September 30, 2012.
But, Social Media isn’t just Facebook!
Hardly. Facebook is one of many online facets for connecting with your audience. From Twitter to Google+, from Pintrest to Youtube, there are myriad possibilities for developing your brand on-line.
No matter what you want to do online there is a social network that can support your needs. Want to blog? Here’s WordPress, Blogger and Tumblr. Want to share pictures? Hassle-free with Pintrest, Flickr and Photobucket. Need video? Let’s look at Youtube, and Vimeo. The possibilities are endless…
Build your brand and image
Create and build your brand online with a strong social media presence. When used well, social media has the fantastic ability to humanise brands, making them more friendly, reputable and honest in the eyes of its audience. Social media provides an excellent platform to create content that will inspire, excite and motivate your audience. It’s time to throw out the drab jargonistic marketing of yesterday and get online!
Best of all – it benefits your SEO!
As you may have heard, Google has started penalising the old approaches to Search Engine Optimizaton. No longer can you litter your website with random keywords to boost your search listing! It’s a new dawn for online marketing, and the way forward is Content Marketing. Social media is one of the best and easiest ways to generate new relevant content that will positively affect your search ranking.